We are the experts when it comes to creative Print-Pop-Ups and we know exactly what attention-grabbing marketing materials should look like. Let’s be honest here: Basic advertising material, like flyers or similar (which you may find lying around in medical clinics or on desks), might get picked up by doctors or patients out of boredom. But are they truly memorable? Probably not! Product advertisement should be done right from the beginning; it should make you think, smile and – most important – remember! Here are three ideas that turn your pharmaceutical marketing materials into the center of attention.
Switch from one picture or message to the other, just by pulling on a tab. This pop-up features graphics which come to life in the most creative ways. Use the zipper card if you don’t want your message to be overlooked. At the same time, you can present the impact and the positive effects of the medication in a clean and clear way. This stylish before-and-after-effect meets the communication goals of pharma companies in an ideal way!
Card with a pivoting element
This Print-Pop-Up is perfect if you’re looking for something unique to present information in a clear and neat way. Additionally, the attention of the reader will be directed towards the most important feature of the product. The pivoting element is ideally suited to present dosages, before-and-after-effects, and information fragments.
The Focus-Effect of this Pop-Up creates an optical illusion and, that way, makes its way directly into the reader’s memory. With this card, the strategic placement of information matters! If you put the most important key points of your message (as text or images) in the right spots, they’ll get through to the reader – guaranteed! The impressive zoom effect turns this Pop-Up into one of the most memorable and formidable ones – provided that you present your content in the right way!